Episode 4

Natashia Betts, Creator Of Shia Skin Care

Black and white photo of a slender woman in high heels seated at a conference room table in front of a large bank of windows, with an empty Eames office chair pulled out from the table beside her.

Welcome to 80 On The Dollar, a podcast about harnessing feminine energy in the workplace hosted by Alyssa Caverley. On average, women only make 80 cents for every dollar men earn, even when comparing similar roles and experience. Given that statistics, each episode of this podcast will feature a female and/or queer entrepreneur who is leaving their mark on the world. Skin care and wellness are very hot topics right now, especially since we now understand the need for balance and self-care more than ever before. As women hit a certain age, many become more aware of what they’re putting both into their bodies and onto their skin.

In this episode, we talk to Natashia Betts, founder of Shia Skin Care, a handcrafted, natural plant-based skincare line that’s created to work in harmony with your body. Getting into her entrepreneur origin story, Natashia recounts the moment she realized she had to change her life and follow her passion. She also explains what makes Shia Skin Care unique, how she uses aromatherapy to augment her skincare line, and unpacks the line’s signature product. Plus, she explains how she took it one step at a time to compartmentalize the overwhelming mental load it takes to start a new business. Listen to the episode below or download the episode here.